On Air Now    10:00 AM - 11:00 AM
Up Next    11:00 AM - 01:00 AM

Suncoast Searchlight: Area business owners still struggle with invisible storm

Written by on Sunday, March 2, 2025

Small businesses have yet to fully recover from the impacts of a devastating hurricane season.


Joshua Salman

Original Air Date: Feb. 28, 2025

Host: The Suncoast’s recent encounter with three major hurricanes  changed  not only the landscape but also dented  the local economy. Debby, Helene, and Milton  together  resulted in nearly  one-and-half billion dollars in reported insurance losses here, devastating homes, businesses, and infrastructure. However, beyond the immediate physical destruction, the storms have triggered another one:  A formidable economic storm, that is. Josh Salman with the Suncoast Searchlight explains.

Blue and yellow graphic of a searchlight shining from above on the west coast of the state of Florida with the text "Suncoast Searchlight."

Suncoast Searchlight logo.

Joshua Salman: Ed Chiles is a longtime restaurateur and son of former Florida Governor Lawton Chiles. He witnessed this devastation firsthand. After operating waterfront establishments on Anna Maria Island and Longboat Key for nearly five decades, Chiles sold his restaurant group on August 1, to spend more time with his family. Just weeks later, his former Bradenton Beach restaurant was engulfed by sand deposited by Hurricane Debby and the following storms. 

“This was the storm we all knew would come someday. We just didn’t know when,” Chiles says. 

The economic impact extends far beyond individual businesses. Tourist hubs like St. Armands Circle, known for their unique boutiques and eateries, now display boarded-up storefronts—either permanently closed or awaiting repairs. From the onset of Hurricane Debby through the aftermath of Hurricane Milton, businesses across the Suncoast experienced a staggering $187 million decline in direct revenue compared to the same period the previous year. This downturn marks the most significant economic setback since the COVID-19 pandemic.

Flooded St. Armands Key, in the aftermath of Hurricane Helene.

Typically, summer to early fall is a quieter season for the Suncoast. Activity rises again during winter, when tourists and snowbirds return. Despite this seasonal pattern, the region had seen consistent growth in consumer spending over the past few years. In 2021, gross sales grew by 20 percent during the summer-to-fall period, followed by increases of nearly 10 percent in 2022 and 7 percent in 2023. However, the 2024 hurricane season abruptly halted this upward trend, leading to a 1.8 percent year-over-year decline in gross sales for Sarasota and Manatee counties between August and October.

Economist Christopher Westley from Florida Gulf Coast University highlighted the disproportionate impact on small, locally owned businesses. 

The waterline from flooding is visible at a St. Armands Circle store. Photo by Diana Bregman.

He says local Sarasota families with one business have the worst time dealing with anything like this. They don’t have the revenue to deal with what was brought to them by the storms like the large chains did.

This disparity underscores the challenges faced by independent entrepreneurs in the wake of natural disasters.

The prolonged recovery process is evident in areas like St. Armands Circle, where numerous shops remain vacant months after the storms. The visual of boarded-up storefronts serves as a stark reminder of the economic challenges that persist. As the community endeavors to rebuild, there is a collective recognition of the need for resilience and support for local businesses to restore the vibrant economic landscape that defines the Suncoast.

For the Suncoast Searchlight, this has been Josh Salman.

Host: To find the full print version of Joshua Salman’s report, go to suncoastsearchlight.org/after-devastation-suncoast-now-grapples-cat-5-economic-storm.

 

WSLR News aims to keep the local community informed with our 1/2 hour local news show, quarterly newspaper and social media feeds. The local news broadcast airs on Wednesdays and Fridays at 6pm.